The power of a great story

Pitching your product or idea to investors can be quite a challenge, especially when you're a female founder. Instead of selling your product or idea you can explore marketing techniques to build a story - your (personal) brand - in order to attract the right investors. Don’t ask what they can do for you. Show them what you can do for them. How can you make them the hero in your story? The group will learn how to use marketing techniques to build a compelling story in order to acquire funding and setting your company, startup, or your career up for success.