Bridging the worlds of tech and physical retail through your smartphone

In this session, Jorik will talk about how Nike brought a new level of service into your Nike store, and how we transform your phone into the ultimate shopping companion. Using geolocation tagging, the Nike app knows when you arrive in the store and offers up a range of new features to make physically browsing products a more enjoyable experience, via your smartphone.

Who is this event for?

Product Manager/Product Owner