The importance of customer development in token economies
As the blockchain space continues to evolve, ICO's and Token Generation Events have been booming. While they offer an opportunity to raise large amounts of capital, the use of the tokens is often solely focused to bypass security laws, without an underlying use or value for the token. A well-designed cryptoeconomic model creates strong incentives for early adopters to participate even before a critical mass of users is achieved. This is a promising start to overcoming the "chicken and egg" problem, where traditional networks tend to provide value to participants only upon reaching a critical mass of users. During this session, we'll talk about token economics, in multi-sided markets and the importance of your customers on each side of that market.
Who is this event for?
Product designers, developers & blockchain entrepreneurs